There's a bunch of corporate/.gov envs that don't allow binaries to enter their system. All new code has to be compiled from source, on the target system (or at least on that side of the process firewall, it might be an airgapped cluster that can share code). They have C and C++ compilers that they've been compiling from source since the dawn of time, but they don't have a rust compiler. This gives them a mechanism to begin using rust within their process.