The reality is - while learning how to communicate well is hard, actually getting anyone to listen is many times harder.
I used to joke that in any meeting with more than 4 people, at any given time at least 1 person is day dreaming.
And since mobile phones and social media all this has got many times harder; attention spans are shorter and there’s a higher expectation that information should be somehow entertaining.
These days communicating something simple like an important date to 10+ people inside a company requires multi level marketing; email, calendar invite, Slack, face to face time ... use it all and still one of the 10 will somehow miss the message.