Not sure how I feel about the gamification of reading. At the low end, you’re probably better off not reading at all if the alternative is, say, anything by Tom Clancy or Jason Calacanis. So spend your willpower on something meaningful.

And even for higher quality literature, is it really “a person that reads this” that you want to be, or rather “the kind of person that enjoys reading this”. You can force the first, but the second is more doubtful.

I guess that’s what they are getting at with the “building a reading habit” phrasing, and there’s little to lose in trying.