The US has ads for hard alcohol. They were never illegal, but it took until 1996 until the booze industry decided that they weren't going to trigger a return to Prohibition by advertising on TV.
I haven't seen any, where would you look?
I see ads like that all the time. Never see anyone drinking the product, just sophisticated looking adults mingling intercut with shots of liquors being poured into glasses.
And then a voice at the end saying "please drink responsibily"