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Aren't companies using Robotic process automation (RPA) software solutions to automate workflows.

There are also tools like Selenium, AutoIt and iMacros to automate workflows but I think the best thing is to have in house made native solution for your workflow automation but I guess not all companies can afford it.

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Yeah! RPA is a really really powerful tool. We've seen companies hack RPA to add UI to existing tools as well.

Selenium is a bit tough because you end up with scripts that are hard for business users to execute. AutoIt and iMacros are solid web automation tools, but they lack the extensibility of a custom solution (to do things like add UI) and are also hard to share with non-technical users across a company.

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