Microsoft, based on all the facts, is doing just fine for a company of that size and diversity. They pulled a great Win 7 release, they are doing great in the Enterprise, doing great on the server, they missed out on the Mobile side but are on the right track now with Mango and Nokia partnership. Kinect/Xbox 360 stuff is also looking great.
Sure there is not enough glitterati and magic in that anywhere, nor is Ballmer charming but those are non-important things.
When Bill ran MSFT people hated them - it's easy to forget that. So if we are talking mind share, even then it doesn't make sense to have Bill come back and run it the way he did first time around.
So what do people want Microsoft to achieve - look and act like Apple? Have more mind share? Stop doing uncool things like the Enterprise stuff? Or just have $600 share value? Unless they define that, I think this is just pointless blabber.