Reminds me of the quests to recreate the secret recipe for Coca-cola.
The secret ingredient isn't orange peel, it's $4 billion a year in marketing.
The secret ingredient isn't orange peel, it's $4 billion a year in marketing.
https://www.businessinsider.com/what-happened-to-the-cocaine...
According to Business Insider, the beverage company has a deal with the Drug Enforcement Administration to get coca leaves so that the world can get its Coca-Cola fix. The DEA lets Coca-Cola import coca leaves from Peru and Bolivia in order to get the part of its secret recipe, which it hides behind the term "natural flavors" on the ingredients list.