As you are most certainly already aware you never start a article with "As you are most certainly already aware" because it is looking down on your reader.
The same goes for people who write "obviously". If it's obvious, why write it? If the person doesn't already know, then you sound pretentious or the person feels like they missed out on something. It's pretty much lose-lose.
On a more related note, I'll probably check this out sometime. The dashboard looks nice.