edit: I am not advocating for or against facebook being so large. What I am saying is there is a clear distinction between facebook and e.g. parler in terms of moderation.
"Just make it" is no longer as convincing a non-sequitor as it used to be.
I think we might be seeing the start of a total division of society along political sides.
The lesson the business world should take from this is: invest in your engineers.
Twitter had 30 engineers at one point, they weren’t deplatformed before becoming a better product.
Second, they've already found a new host (https://www.npr.org/2021/01/13/956315632/after-booted-by-big...), yet they announced they'll still likely go offline because that host can't provide all the engineering talent Parler relied on. They just need built up their teams and do the work to develop their internal infrastructure. They don't need to become a billion dollar company to do that.
I guess in this particular case, Gab vs Parler. Access to capital isn’t enough. Companies also need good legal advice, scale strategy and testing. Etc.
A teachable moment.
At $20 per hour, approximately 400,000.
I think the main reason these big social media and tech companies devote so many resources to moderation is their leaders are tired of being called into televised political hearings that sole purpose seem to be political grandstanding of self righteous politicians.
As a side note: as long as they (FB, YT, ...) can not moderate properly and automatically, they have not solved scale. They might have figured out making money but scale regarding social networks? - I do not grant them that achievement.
The "terms of use violations" or whatever BS they're referencing for booting Parler doesn't even enter into it, the action is based at least 99% on cost/benefit to the platform, not some sanitary inflexible set of rules.
Dorsey showed Twitter's rules mean nothing. Trump violates rules: "oh well he's an exception because he's a head of state [and he's the best thing that ever happened to engagement!]." Trump is losing power & allies are fleeing him: "sure he's still a head of state but this is the exception to the exception, so we're booting him [plus the tides just turned against him and dumping him is more palatable]." Soon we'll have the exception to the exception to the exception.
So let's not play dumb and assert that this is about some fixed set of rules, the tech chiefs are clearly making the rules up as they go along based on "who is in power at the moment, what speech is unpopular at the moment" and above all "what will this cost us in dollars."
And the minute your speech is unpopular (I'm looking at you, anarchists, communists, and libertarians), out the door you go.
I think that's exactly what makes this such a complex issue. It's unprecedented. Never in the past have social media companies been suddenly used as an outlet for national leaders.
> the tech chiefs are clearly making the rules up as they go along
Again, to the above point, this is obviously the case. There's no fixed set of rules to perfectly mediate this situation and appease everybody. It's going to be a bit fluid.