The big perhaps too obvious criticism of the OA is that it's making a broad generalization and is overlooking all the actual innovation and Big Ideas going on. I for one am also sickened or at least unexcited by all the unimaginative and incremental and "me too" startups and products out there. But rather than just complaining about it, I'm doing something about it. Innovation starts with you. If you want the world to be a certain way it's up to you to help make it that way. Start small, think big, act today but aim for the future.