Where is the suit against Google for doing the same thing with Nest? I will not be holding my breath.
But a particular bad mark in Facebook's case was Palmer stating, as a representative of the company, that they would never require a Facebook account. Consumers might've bought the product based on that statement.
Of course, savvy users didn't believe him anyway.
Zuck: "I have altered the deal. Pray I do not alter it further."
And that probably puts this case in a much more solid legal territory than, for example, Nest.
In my direct personal experience as an Oculus/Facebook/Google account-holder, Facebook’s polices have had a much larger negative impact on consumers. I’m glad they are the (first) target of this probe.
The EU has hit Google with considerable fines already.