- Kiss My Keto unsuccessfully tries to set up an affiliate program that doesn’t eat too much margin and is still equitable to the affiliates (I believe they are doing their best to be a force for good until proven otherwise)
- Mr. Lynch gets involved and finds out the program he thought he was joining is actually not as it seems, so he reaches out to Kiss My Keto to resolve things equitably (again, I believe people are doing their best to be a force for good until proven otherwise)
- Kiss My Keto initially balks but then realizes they weren’t being fair and does everything they can to resolve the problem (still a force for good)
- Mr. Lynch then publicly blogs about the issue from a one-sided perspective and paints an unflattering image of Kiss My Keto. He also drafts hard on someone who actually writes useful content instead of creating something useful on his own (now he’s a force for evil)
- Mr. Lynch also uses the blog as an opportunity to sell a course about how to get to the front page of HN while appealing to his authority on the matter since he has written articles that made it to the front page 17 times (more evil territory)
If this is what it takes to get to the front page of HN maybe I should spend way less time here. This guy wasted everyone’s time with bad intentions.
He could have legitimately wanted to help Kiss My Keto, which would have strengthened their relationship and potentially led to gains for both parties. Instead he wasted their time for a completely insignificant payoff. Seriously, if your site is getting 100k visits a month and you’re scraping the bottom of the barrel for $88 you are doing something wrong or evil. Then he tells everyone else the story and makes himself the hero and Kiss My Keto the villain. That’s what they got for their seemingly good intentions and $88. So evil on Mr. Lynch’s part.
He could have thought of his own framework instead of drafting off Patrick McKenzie‘s ideas and twisting them to fit his selfish goals. Instead he practiced a bit of intellectual thievery and didn’t even further the discussion by adding anything useful. Evil again.
He could have made this story valuable to readers by giving us tools to live a better life, like Patrick McKenzie did with his article. Instead he extorts us for money to learn his “proven” process for gaming his way onto the front page despite having nothing useful to say and wasting everyone’s time. Major evil.
To be clear, I want more good in the world and less evil. If everyone acted like this guy the world would be terrible. Don’t be like this guy.
Am I missing something? Why did this make it to the front page and why do people seem to actually like this article and find it useful? Are we all that terrible?