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Noted soulchild37, thanks for your advice. Are you also currently building/selling something by the way?

Yes, I used to target iOS dev audience as I am one myself, but now I am switching to web dev as I find it more fun.

I have sold $5k+ worth of ebook on iOS dev over 2 years here : https://autolayout.fluffy.es , not a lot but I think it is a good experience.

Now I am still looking on what product to build for web dev audience haha