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I'd honestly be curious to see a screenshot of your search result for "cookie recipe" because that's definitely not my experience.

My top result is a blog format recipe — recipe at end of page, though this one has a “jump to” button.

The second recipe result is Betty Crocker and as you’d expect — recipe at top, steps with photos after.

I personally find more of the former than the latter when looking for specific recipes (Red wine chocolate cake was my most recent search)