Generally people only seek at prestigious firms like Goldman early in their career and switch over to more obscure but lucrative opportunities: prop firms, pe, hf, etc.
If you're later in your career, you should have enough contacts and know enough people to get in the door at a small firm. If you don't know their name, you'll have a hard time getting in. These kinds of places don't post job openings on indeed. You kind of have to know someone.
In this vein, the tech industry screws its employees as far as their share of revenue-per-employee goes. Apple makes 10x per employee what Jane St. does, and I doubt the small firms achieve the difference.
$190,000 vs. $2,000,000. Netflix is even higher: $2.4MM. What numbers do you have?
I can't even begin to count the number of people I've met at Stanford whose parents own "X," where X is a little publicized, privately held business with >$10M in revenues.