>From Apple's POV, a completely unlocked system that allows the user can do anything is like selling a car you can drive on all passable roads. It's the default. The Apple ecosystem on the other hand is a artificially restricted environment. They removed parts like the steering wheel to craft a very specific vision. Yes you get less freedom, but most people aren't technically literate, and they're not buying it for general purpose computing. They're buying Apple's monopolistic, user subjugating vision. Which includes as many ways as possible for Apple to capitalize on their monopoly.