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Comment by tgsovlerkhgsel | Hacker News Reader

I don't understand how the more expensive providers can still have customers.

Same network, same conditions, different label on the box, 3x the price, at a price point where it should matter to most people...

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It's not the same network. There are three providers in Switzerland. From my own experience the most expensive one (Swisscom, by whom this article is) has much better coverage in the mountaineous areas compared to the other two.

It is, Wingo is 24 CHF a month on the Swisscom network. Its also owned by Swisscom.

The main differentiation is support.

Well, thanks for telling me that! I went swisscom-> mbudget on my fixed line but it seems wingo offers the full 1gbs up/dow for less than I pay now for mbudget mini. Guess I'll change soon

> I don't understand how the more expensive providers can still have customers.

> The main differentiation is support.

Might be a case of decoy effect in action. Swisscom (the expensive option) gets more customers by introducing a cheaper option with worse support. https://en.wikipedia.org/wiki/Decoy_effect

There are two other providers, but I was referring to the Swisscom resellers, most notably Wingo (owned by Swisscom itself).

Not sure about the situation in Switzerland, but it might not be the same network. I use a somewhat more expensive provider (20 euro topup/month for 10GB data, unlimited everything else), because the one that does it for 10 euro is using a different tower network with poorer coverage and much higher congestion (at least in the areas I'm concerned with).

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