Squarespace and Wix are great for people who want to set up a template, skin it, and forget it. Their focus on wizards and templates optimizes the user experience for beginners, but at the cost of flexibility for advanced customization. There are a lot of people that this makes sense for.
Makeswift is designed for opinionated people who are constantly tinkering with design, layouts, and new ideas, but don't want to climb a giant learning curve. We're focusing on making a generic, flexible user experience with composable components that doesn't have opinions about how you build your pages.
From your comment and article it seems you're focused on marketing teams rather than a general purpose website builder. It would be great if you communicated this in your homepage. I know a couple of marketing teams using WP just to use themes and building landing pages.