I agree, but usually only one on one.
If the other party is with people, they tend to play to the audience.
If the other party is with people, they tend to play to the audience.
This goes a bit against the spirit of the thing, but a side-effect seems to be that if one is using these tools in a public forum like FB (which of course goes against this article's advice), one does come off as more reasonable to anyone in the audience who is undecided. (I think...)