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How so? They release new phones every autumn, with few exceptions. So if you buy an iPhone in the autumn and it’s not the brand new just-announced model, you should expect that you’re going to have a previous-generation phone very quickly.

Apple’s marketing timeline is remarkably consistent with very few exceptions.

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They release the SE (2020) in April. So they hit that smaller but latest phone market, and then they are tapping in again only 6 months later with the 12 mini. A lot of people with the SE (2020) will want to upgrade for the speed, camera, even smaller body etc.

The camera was not in fact a direct upgrade, it was the same hardware with improved software post processing. That was the deciding factor for not getting an SE for me, and to wait for this cycle.

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