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Comment by nathanstitt | Hacker News Reader

Hi HN! Like the title says I recently purchased a SaaS (https://myclientspot.com/) that was desperately in need of updates and am gradually working through it. I'm planning to write a series of posts about the process. This is the first and covers the acquisition and lessons learned through that process.

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You really seem to know your stuff. It sounds like you’ve been doing this as a consultant for a while and now are doing it with your own biz.

A couple of questions: Does this business have employees or is it all outsourced? How were the existing customers sold? Was it via ads online or by more high touch?

In the past they had outsourced pretty much everything about the site, but we've taken it all in house.

It's mainly just myself and my wife who handles marketing and UI. We joke that I build it and then she makes it pretty.

We do have an assistant who we'll probably hand 1st level support off to at some point but right now we're handling it all so we can keep a close eye on what's going on.

I'm still piecing together how customers were found in the past. I know the original owner did content marketing and at least some affiliate deals, since some user accounts have a referrer noted.

I'm planning to do at least some high touch sales in the markets that we seem strong in. So far we've identified attorney support firms and realtors are using it successfully.

Would love to have a rss or newsletter to be notified of new posts

good point, rss is at the index page, but I wasn't linking to that yet since I only have the single post. https://nathan.stitt.org/myclientspot/index.xml

I'm trying to stay one month ahead of the posts. For instance I've already finished modernizing the UX and re-launched on my own servers. Now I'll write that up and post it at the end of month

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