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A reminder that increasingly intrusive ads are one part of the problem. The other, and potentially bigger, part is automatic content recognition (ACR), which has been covered on HN before: https://news.ycombinator.com/item?id=21899491 and https://news.ycombinator.com/item?id=21657930

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Exactly this. I was surprised by the ads that they apparently shove down your throat but outraged by the fact that samsung knows what you watch. Most people that have a new TV will probably not even know this, only mentioned in some small letters in an eula that nobody reads. How is that even legal?

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