It took something like AirTable to wake the sleeping giants, that people wanted a low-code tabular data editor and storage engine, that wasn't really a spreadsheet. You know.. like FileMaker or MS Access.
I guess this goes to show something - I have thought for many, many, many years of building such an application in the cloud (having built "application generator" type applications in the past) - but, it may not have mattered if I had - because the big players might just come in and clone/copy it. It will be interesting to see how companies like AirTable can compete (and really hope they can).
I think we are crawling towards a future of low/no-code - or the dream of the world of 4GL [2] (or perhaps even beyond that) is coming closer and closer. Regarding 4GL, "those who do not study history are doomed to repeat it". Not saying it's a bad thing to be revisiting this, but it has been low-hanging fruit for so long now, you wonder why it took so long for the big companies to engage with it seriously.
[1] https://www.microsoft.com/en-us/microsoft-365/microsoft-list...
[2] https://en.wikipedia.org/wiki/Fourth-generation_programming_...