There's almost nothing online about him other than his interviews, and all of a sudden this week numerous articles about him separately popping up? Something feels a bit off.
It's almost like it's becoming true because it's been printed? He can now go make a show or sell the service to people or whatever, and when people say "is this true?" he can point to all the articles about it as proof. It doesn't matter if it's true anymore, because now there's enough sources that it's fact.