NZ has a strong system of regulations and licensing around transmitting.
Maximum exposure to non-ionising radiation is set out in NZS 2772.1, which is based on the guidelines from the International Commission on Non-Ionizing Radiation Protection.
All transmitters require approval from Radio Spectrum Management, and any system like this being deployed would require a resource consent from a territorial authority under the Resource Management Act, at which point the Department of Conservation would submit on any adverse effects on local wildlife.
This is such a typical internet armchair thing to do. Point out some Google-able “flaw” and wonder aloud whether the team of scientists and engineers have considered it.
(with or without Near Field considerations)
Why do you think that Radio Astronomy dishes are so humongous?
Surely you do not expect Emrod to discuss in detail the subject matter of its patent applications?
But some guy on the internet says it won’t work.
I believe this was an ad buy bought by marketing at PowerCo rather than some "R&D" department (hint: they don't have those at NZ power companies). It likely didn't get more than a layman's eye.
Have a meeting with a few stakeholders there next week, will ask about it. Also reaching out to Callaghan Institute who funded this.