Better to have the option of 5 stores that you can launch when and if you want then only have a Windows/Apple Store that will have more expensive games, will censor stuff based on "american values", will DRM shit so you can't say swap a .dll with something that works better(some old games that work bad on Win10 can be fixed by using a different directx.dll), you could not mod the games - basically you are telling PC people that a console is the best thing because it has 1 small advantage but it fucks you in 12 different ways(more expensive stuff and no freedom)