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The email wasn't complaining about Apple's cut of profits, but rather having their app being killed seemingly arbitrarily when Apple decided to kill a category of apps from the store.

Folks can have a good experience with the app store, until they don't. There's survivorship bias in creating an app unaffected by the ever changing app review policies.

This isn't exclusive to Apple's walled garden either.

I mind it in that I'd like to pay less, but I personally think Apple has every right to control their own ecosystem and charge whatever they want to be listed in their store, on their hardware.

I think it is a tough pill to swallow for larger corps who see much less value in Apple's marketing / support.

If you're a small indie band, or a large act, Bandcamp only charges 10% - 15% for digital assets purchased on their platform.

Surely if fair competition was allowed between app store platforms, other companies could be more efficient with the 30% cut Apple currently takes, and could even take less.