Somehow on dating apps my most successful profile line has been “Message me if you want to learn an interesting fact about toast.”
This led to me “researching” a lot of facts about toast and getting deeper and deeper into the bit. Long story short I now run toastfacts.com.
I only have about 7 facts on there right now, but I “discovered” some more good facts last night which I plan to add to the site when I get home.