What fate are you referring to with Snapchat? I’m pretty close to the target audience for both Snapchat and TikTok and nearly everyone I know (edit: close to my age) uses both.
Snapchat monetization strategies? It's easier to be fresh if you don't need to make a buck from ad sales
Snapchat does sell ads. They are features stories, and also sometimes shown between stories
Stories which sole purpose is to advertise stuff...
What is the age group they target? I am not 40 and don’t know a single person with snap anymore. None of my kids or their friends so is it like 15-25 year olds or who uses snap now days? Thanks
They have more 13-14 yr olds in the US than Facebook or Instagram; that was announced at their conference a month ago. Almost everyone under the age of 18 I know has it, idk about usage compared to apps like tiktok though.
Typo: 13-24 yr olds
Huh? Literally everyone in college still has snapchat. A lot less people are on tiktok. There are definitely people who use it, but it's not considered fully mainstream and 'popular' yet.
You are really out of touch with your kids and their friends then.It happens.