I think you simplify the reality of the situation. European colonies in the Americas overwhelmingly failed for centuries, and the ones that eventually succeeded were very fragile for a long time. Starting with the Norse settlements, and going until the English/French/Spanish started pouring massive resources into military and colony aid in order to control territories in America.
The people in those colonies died very quickly either from violence, starvation or just malnutrition. It turns out that European agricultural knowledge either didn't work, or wasn't considered an important mix in many of the colonies. The plant life was diffrent enough that even living off the land wasn't possible because people were just as likely to poison themselves with sumac/whatever as get lucky and find something edible. The results were a lot of failed crops, and starving settlers only kept alive with frequent resupply missions from Europe and the occasional trade with native peoples. The latter of which, turned bloody more frequently then we are willing to admit.
So, while they could breath the air, the difficulties and lack of knowledge were much the same as any mars colony we might try and start. Likely the results will be the same too. It will take hundreds of years of failures and people dying before the problem is understood well enough and the political/etc focus shifts sufficiently that one of them eventually succeeds. The results will likely be much the same, a vast increase in knowledge, not just for the colonists, but for those that remain. But instead of new foods, spices, gold and trading partners, there will be technology gains pushed forward in ways we cant imagine.
For starters, think of the environmental and biological understandings required to make life on mars long term sustainable that we don't currently have.