either the argument was indeed faulty, in which case the responder should call out the weakness directly, or the responder has no specific objection but wants simply to object. it's lazy and should be discouraged (e.g., downvoted). another lazy response is providing links without summarizing the linked content, but i digress.
citations can buttress but never make an argument.
this of course is different from the memes that the author seems to be targeting, which don't make sound arguments in the first place, and no citation will make them rational. it's best to simply ignore those.