I can only assume the only remaining reason why people even still want traditional TV is live sports.
Stuff might finally be happening. I can‘t wait for Amazon, YouTube, Netflix, etc. to just come in and start getting those licenses. Imagine a FIFA world cup on YouTube live-streamed in 4K. Granted, it‘s unlikely to happen soon. But sports is really the only valuable thing the traditional content providers still have.
Wait a minute, though. AT&T and NBC both have have their own streaming services now. So why wouldn‘t they use their sports licenses to stream games on there?