> The price is stratospheric for me and probably for 98% of those who use gmail.
Well, Gmail appears to have about 1.5 billion active users: https://www.cnbc.com/2019/10/26/gmail-dominates-consumer-ema...
2% of 1.5b is 30,000,000. I think Hey will be okay with only $2,970,000,000 per annum. :)