I will second that ambiguity, having never lived in Russia. My sense is that poor Americans are also struggling, but maybe not as much as in Russia? Can you clarify which is which?
Because they are mostly token sanctions, to raise awareness - "you're doing something which we don't agree with". Some sanctions are also more targeted - like https://en.wikipedia.org/wiki/Magnitsky_Act, which is more troublesome for it's targets, at least judging by their reaction.