For better or worse Zoom has obtained “iPhone status” in corporate IT.
What killed the Blackberry was when decision makers had a personal iPhone and a work Blackberry and they finally turn up in the head of IT’s office and say “hey these things you’re making us use really suck, please just make it so we can use these iPhones which are soooo much better.”
I see exactly the same thing happening now with Zoom. I see IT types saying “but encryption” yadda yadda yadda and decision makers tuning up saying:
“This conferencing software you’re forcing us to use really stinks. I had a meeting with our soccer parents group on Zoom and it was so much better. Please switch us to this.”
A product that reaches that status stands to really disrupt the enterprise if they’re smart and take advantage of it.