Donations are not an alternative to chatter though and charity hijacking is nothing new. 'Don't' is not an alternative to anything and 'abuse' is subjective, as is 'emergency' incidentally. #jan25 was many things to many people.
CB is bandwidth-limited and provides few options for resource discovery in comparison to the internet.
In case it's not clear, what I'm saying is that it's the responsibility of broadcasters, guerrilla or otherwise, to find effective uses for the communication tools at hand.