Facebook was able to leverage their popularity with college students into a larger platform that had mass appeal with all age groups. I don't see why TikTok can't add features and get the same results.
TikTok solves the problem of short form video creation / entertainment. Will their userbase be interested in creating the same type of content in 4-5 years? I think they'll struggle the same way Snapchat struggles to convince people over 35 to use their app.
Have you used TikTok lately? It's overwhelmed with millennial/elder millennial and beyond. I don't see this as a problem for them and in fact I think people are jumping over to it in droves.
So current TikTok trends may be atypical.
The only time I feel old is when other people tell me I'm old.
Is this redundant or is the latter the new term for Gen X from the people who believe that the world is divided between Boomers and Millennials, so everyone else must be a “young millenial”, “elder millenial”, or “advanced boomer”?
Feel free to invest wherever you want, but personally I don't have the stomach for it.
People complained about YikYak being anonymous. The problem is that YikYak listened to the complaints rather than their users.
Every social media company upsets its users at some point. Facebook, Twitter, Snapchat, Digg. The moat, platform stickiness, and competition shape outcomes.
Facebook is really centered around 'everyone you might know' including friends and family, whereas I doubt parents and grandparents will ever go onto TikTok.
Most importantly, TikTok is not basic communications tool, it's a specialized communications tool honed on a timely and probably faddish trend.
Facebook may or may may not survive, but TikTok will have to transform to make it for the long haul.
EDIT: valuation makes a bit more sense for the parent company seeing as it has a lot of other brands that are huge in China and India
"$176.9 million in revenue in 2019" - Forbes, Jan 16.
This is another SoftBank fake unicorn.
This time, they can hide behind the smoke and mirrors of the HK Stock Exchange and non-existent Chinese standard accounting principles.
TikTok is probably the modern Instagram replacement, not the modern Facebook replacement.