It's almost as if you can opt into it if you want to. Amazing.
They rewrote ublock origin in rust, and its native to the product, not tacked on. Shady business model aside, they are making technical contributions to the world.
It also auto-closes tabs I might have browsed in anonymous mode. Safari doesn't, and it's quite a nightmare to fatfinger into anonymous mode and see whatever you had opened anon mode for.
They intended to gimp the API. Not sure if the changes are in effect already though.
>Even if Google were to disallow it and other powerful adblockers, the alternative (similar to content blockers on MobileSafari) is not a serious problem, at least for me. I have Ka-Block! on my iPhone, which blocks ads just fine, despite having a much less powerful interface than uBO.
Good for you. It's not enough for me. I even write my own rules for the sites I visit often.
Content Blockers in Safari submit a list of rules to Safari and Safari blocks the requests. No third party has access to your browser history.
Not that I don't believe you but I can't find any information
Sounds like you compiled a statement like "give me the factors of 26, but you can't use 1, 2, or 13." If you don't opt into it, you definitely aren't using it.
As for why someone would opt into it: some people don't mind being tracked but they care about who's doing the tracking and how their data gets integrated. If Brave shuts down everyone else's tracking but then Brave is building a profile on a user, that's fine for some.
Parent comment said that the business model of Brave is opt in, implying that they’re recommending you use brave but not opt in to the crypto/ad business model. I think it’s perfectly fair to ask what is the value prop of Brave if you don’t use their crypto/ad system.
The fact that so many people get bent out of shape about Brave blocking ads by default is probably also seen as a positive signal by many people who hate ads. If Brave pisses off people who run ad-supported websites, that's a fantastic endorsement.
I’ve never seen anyone angry about Brave blocking ads; what I’ve seen are people angry at Brave blocking ads and adding their own, which is a drastically different complaint.
https://brave.com/improved-ad-blocker-performance/
https://github.com/brave/adblock-rust
Using Chrome+uBO+uMatrix and Brave side by side, Brave just works better. Less knobs to fiddle with, sane defaults. Sure I love the power of uMatrix, but it comes with its own time sink managing it. Brave, out of the box, performs correctly in most situations, and switching from default to blocking all cookies, javascript, and fingerprinting is only a click each (and thats the advanced mode.)
Theyve somewhat gone back to the juno/netzero/kmartbluelight internet model. If you did want to be subjected to ads, at least they are in a consistent place in the user interface, and not all over random pages breaking performance and scroll.
If I were forced to choose between two ads types, id pick Braves before the modern webs. Their product is like ad supported shareware. (The rest of the tipping and bat economy notwithstanding.)
> I’ve never seen anyone angry about Brave blocking ads; what I’ve seen are people angry at Brave blocking ads and adding their own, which is a drastically different complaint.
I think for many people who hate ads, this distinction isn't really relevant. They like that Brave pisses off people who run websites with ads. Perhaps disliking website operators enough to cut off their nose to spite their face.
I guess I get people wanting to piss off those who run ads, but that applies to ad blockers as a whole. That’s not an argument for Brave specifically.
For website and ad network operators, it could be worse. Automated 'clickfraud' extensions could have gained traction. Maybe Brave will do that in the future too.
That's one part of the appeal — that this stuff stays local.