If you have ever spent time in a FAANG research org - it can be incredibly frustrating to see so much lack of focus. Everybody does what they want. This is not an issue for most e.g. ML research (my org) because there is so much money to go around, and researchers will leave if they are too constrained.
For hardware/critical projects or customer retention, this is very much an issue. Just look at how the TF ecosystem developed API wise.
There can literally be a project with enormous importance for an ecosystem where multiple teams under one VP do the same thing slightly differently. VPs do nothing and have no opinion on the details. Internal and external users get frustrated because there is no clarity.
If you do a project where you have resources for just one shot in a given timespan, this simply won't cut it.