So there's a Michigan startup that makes... bamboo toilet paper. I don't know what kind of demand there is for bamboo toilet paper. A week after toilet paper became unavailable at any price they got a story written about them. They were having a warehouse sale where you could pick it up at the plant.
The next day the paper had a picture of a woman in a brand new Mercedes full to the brim. She couldn't see out of the back window, the passenger seat was full and she had some on her lap! Now apparently they're selling it as fast as they can make it as long as their bamboo supply holds.
I know someone whom I believe is an investor and I will check in with them later this summer. I am curious once the shortage is over and the supermarkets are stacked to the ceiling with Charmin will they still have a business?
Will people develop a fondness for bamboo toilet paper? If they do that founder will have the pandemic to thank.