One way to do it would be assign various jobs a value, (which could be dynamic e.g. it might get more important as information becomes stale) and have them bid on compute power. You could make the value virtual.
Or you could use real money. This is the premise behind EC2's spot instances. So when power is abundant, your prices drop and the relevant jobs kick off.
Using real market prices makes sense especially if you're renting out computing power, most customers will be happy to adjust workloads to save money.
Even if it's entirely internal, it's good to have a facility to "optimize for cost" and then report the savings. That's helpful to get the engineering resources devoted towards it, because "I saved $X" is a great bullet point to put in anyone's promotion packet or to base a bonus on.