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In iPhone line of products - it is. It's a cheapest entry level iPhone now.

My current phone cost half as much and is by far the best-performing smartphone I've ever owned.

No, I don't get why I'm supposed to pay double for iOS. Then again I don't see any smartphone on the market that I'd actually pay a premium price for. They're all not quite convincing to me.

Also, $399 is not entry level compared to the first generations of the iPhone, which was already not considered cheap. I'm not a fan of this severe price drift.

The first iPhone cost $499 in 2007.

Huh. you're right. I remembered the price drop fiasco-- turns out the entry level 4GB was $499 and the 8GB was $599 at end-of-june 2007 launch, but the price for the 8GB dropped from $599 to $399 when they discontinued the 4GB in September, just over 2 months after both products were released.

https://en.wikipedia.org/wiki/History_of_iPhones#Price_drop_...

Which is $621 in today's money (after inflation).

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