In the sense that even corporate sites if you found it would have a little corner where the 'webmaster' had a page that mentioned the server, or his cat, or some silly pic. Some sort of character or tidbit before any of the branding drones were really aware of the web. All just because the 'webmaster' was the only one really in charge / who understood the site was even there and they wanted to share.
I suspect to some extent the APIs were the same. Someone who really didn't mind was all "Yeah sure if someone wants to see what I did.. awesome."