Aluffi is really well-written. It assumes some degree of mathematical maturity (so it's well-positioned for a second pass of the material), but has a generally conversational tone without being imprecise. The exercises are excellent, too, if occasionally difficult using only the machinery introduced up to that point. (Again, well-suited to readers taking a second pass at algebra.)
Why am I doing this? Leonard Susskind puts it well in this video [1]. To put it in my own words: our senses evolved for the physical world around us, and some of the most technical activities we do today are wildly underserved by our natural senses. That's why we build things like microscopes and telescopes and whatnot -- to extend our senses into new domains. Mathematical intuition is almost another sense in its own right: you gain the ability to perceive abstractions and relationships in ways that are just not well-described by sight or touch. I both enjoy this sense and find it valuable, so of course I'm going to continue honing it :)