It's a terrible situation to be in. The correct answer to this is, by definition, thinking about User Experience. But unless it's actually rigorous it's just as bad, or worse, than not having it.
I use Expensify at work. It's clear that thee UX team consider a 'cutesy' UI to be a higher priority than a functional user experience.
Many workflows are horribly broken (race conditions, dialogs with missing pieces, broken links). And it's CRUD for expenses, how hard can it be?
And then infantile messages like "whoops! Looks like something's up with xyz" and emojis everywhere. Messages like "relax, your expenses are done" with hammock pictures. It's infuriating after I took hours to input a dozen receipts.
I'd rather have a precise functioning tool. Tell me which receipts had which issues, or what needs my attention.
I'm all for minimising human discomfort, but sometimes the cure is worse than the disease!