Yeah we're somewhat targeting a different audience here but I also think this will end up being a much better experience even for the power users than an IDE.
I believe most data exploration just shouldn't be SQL/text based. It's just faster to do it visually if there aren't extra steps added and the interface is good/flexible enough.
Even as developers we spend most of our time in a GUI environment vs the command line. It's not just that it's easier/better for business users - it's also just better for everyone.