... so you're saying at the end of the day consumers got a better product that's ostensibly valuable and accessible?
Of course it is also up to you. You can always choose to buy from dodgy sellers to save a few bucks.
Brands exist for a reason, to guarantee a certain quality.
Also poverty (lack of options). Think of how the 70% of the population who barely gets by would read your comment on being cheap.
Don't know about the US, but I think most people there shop at Walmart or Costco. Seems to work fine.