It’s not that Apple is “good” and Google is “bad”. Apple’s “strategy credit” is that their business model is not predicated on collecting user information.

Even Facebook can say that they will not have data centers in non democratic countries. Something that Apple can’t say. Since FB isn’t allowed in most non democratic countries, even it can spin their business model to their advantage.

They aren’t exactly the same. Google’s sign in shares your email address and “basic profile info,” e.g., your name. You may then be asked for a number of additional permissions. Apple’s lets you choose what name to give to the developer, if they even ask, and gives you the option to use an Apple relay email if you don’t want to give your email. You won’t be asked for more permissions. Apple also says they don’t track the apps you use or your activity and their terms forbid the developer from associating your relay email with other email addresses; Google has very clear privacy policy requirements but does track.

Given that, I wouldn’t say this is a mere Rorschach test.

Or we can read trends. Google earned its reputation for siphoning any data the can, while Apple has a precedent for making systems that are secure even against Apple.

Sign in with Google hands over a ton of information to both Google and the app. Sign In with Apple hands over zero information to either.

It’s not exactly the same behavior at all.