They intentionally created the system that allows this sort of abuse to happen? If you don't hold Google responsible for giving a few megacorps carte blanche to remove any content on YouTube that they don't like, who would you hold responsible?
The legislature? Corporations obviously pursue profits within the legal framework, and this is the most profitable path within the legal framework. Lawmakers can challenge or reduce this sort of abusive pressure by content publishers in a number of ways but they don't. The current legal framework seems to tacitly allow publishers to effectively move as a bloc in punishing any platform, whether it's by Google or someone else, that refuses to accept their anti-consumer practices.
But of course you can keep blaming one corporation. Bad Google, why don't you just voluntarily do what I want, profits be damned?! See if that changes anything.
(1) Accommodation of technology.—The limitations on liability established by this section shall apply to a service provider only if the service provider—
(A) has adopted and reasonably implemented, and informs subscribers and account holders of the service provider’s system or network of, a policy that provides for the termination in appropriate circumstances of subscribers and account holders of the service provider’s system or network who are repeat infringers; and
(B) accommodates and does not interfere with standard technical measures.
(2) Definition.—As used in this subsection, the term “standard technical measures” means technical measures that are used by copyright owners to identify or protect copyrighted works and—
(A) have been developed pursuant to a broad consensus of copyright owners and service providers in an open, fair, voluntary, multi-industry standards process;
(B) are available to any person on reasonable and nondiscriminatory terms; and
(C) do not impose substantial costs on service providers or substantial burdens on their systems or networks.
In the context where the DMCA was written, it seems most likely that they were thinking of, say, Napster banning known copyright enforcement agencies in order to prevent them from scanning its network.
It worked - the media companies backed off. It's also a massive failure, in that it's been abused to the detriment of the content creators since it came into being.
Because they don't want to pay for the manpower to manually review everything.
Youtube gets 250-300 million hours of video uploaded every year. At $20 an hour to review it, that's $6b. Call it $10b.
Alphabet made $86b last year.
They did not, and I'm curious where the mixup came from. They did $46.1b in revenue fiscal year 2019, and $10.7b in profits.
https://techcrunch.com/2020/02/03/alphabet-earnings-show-goo...
Alphabet gross profit for the twelve months ending September 30, 2019 was $86.264B, a 16.62% increase year-over-year.