BDMicro (Brian Dean): http://www.bdmicro.com/mavric-iib/ (hmmm, interesting layout in 2004 vs the Arduino in 2005) The avrdude developers: http://www.nongnu.org/avrdude/user-manual/avrdude_2.html (how "sketches" get to and fro) AVR Libc: http://www.nongnu.org/avr-libc/ Atmel MC's: http://www.atmel.com/products/AVR/ avrfreaks.net: The unofficial support forum for avr's that has had its ups and downs over the years. Tons of projects.
Not really sure what this guy means by winning.
It might have been better to write about how many people are "discovering" the Arduino platform versus phrasing it in terms of victory.